In the News

Sacramento County Could Ban Flavored E-cigarettes, Menthol Under Proposed Ordinance

Sacramento County may consider a ban on flavored tobacco products, including e-cigarette juice and menthol cigarettes. Dr. Lynn Silver of PHI comments on the value of local governments and community-based groups in advancing tobacco education and health protective policies.

  • Capital Public Radio
store shelves with many flavored e-liquids

Sacramento County supervisors could be discussing a ban on flavored tobacco products, including e-cigarette juice and menthol cigarettes, by the end of this year.

Supervisor Patrick Kennedy joined health advocates and physicians Thursday to introduce the proposal.

“Ending the sale of all candy-flavored tobacco products, including minty menthol, will save lives,” he said. “And that’s why we will push hard to pass the ordinance I am proposing to the county supervisors with a sense of urgency.”

Health advocates and pediatricians say flavored vaporizer juice is designed to get teens addicted to nicotine. A UC San Diego analysis of state data found that in Sacramento County, 90% of kids who smoke use a flavored product. Advocates also point to targeted marketing of menthol cigarettes to African Americans as a reason to ban all flavored tobacco products.

Manufacturers of e-cigarette  and liquid have come under legal fire in recent years for marketing to children, and the U.S. Food and Drug Administration has tried to crack down on the trend.

California passed a ban on flavored tobacco in 2020, but it never took effect because tobacco companies filed a referendum, which will be on the ballot in 2022.

Dr. Lynn Silver, a senior advisor with health advocacy organization Public Health Institute, says local jurisdictions have had to take the issue on themselves. More than 100 California cities and counties have passed flavored tobacco bans, according to the Tobacco Free Kids campaign.

Lynn Silver
The strategy that’s worked for tobacco control is a combination of raising public awareness about why it’s important and how deadly tobacco is, and supporting and funding community health organizations and others … from smaller cities to the state and federal government … to advance these policies.

Dr. Lynn Silver, PHI

Click below to read the full story from Capital Public Radio.

Originally published by Capital Public Radio

More Updates

Work With Us

You change the world. We do the rest. Explore fiscal sponsorship at PHI.

Bring Your Work to PHI

Support Us

Together, we can accelerate our response to public health’s most critical issues.


Find Employment

Begin your career at the Public Health Institute.

See Jobs

Farmworker in a field with smoggy clouds in the background


Watch: Farmworkers Advocate for Climate Action

Seven farmworkers in Ventura County, CA share their experiences with climate change—highlighting its impacts and demonstrating the growing need to advance health equity and climate justice.

See their stories

Continue to